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Annual Reports

2011-2012 Annual Report

The 2011-2012 Annual Report is the tenth annual report prepared by the Department of Primary Industries. It covers the operating period from 1 July 2011 to 30 June 2012.

If you would like to be emailed a copy of the Annual Report, please contact Kerilee Pearse,
kerilee.pearse@dpi.vic.gov.au

Table of Contents

  1. Letter to the Ministers
  2. Secretary’s message
  3. Victoria’s primary industries
  4. Year in review
  5. Financial review
  6. Our department
  7. Our people
  8. Environmental performance
  9. Our performance
  10. Financial statements
  11. List of acronyms

Additional information: communication campaigns

The table below shows all DPI communication campaigns with expenditure higher than $150,000 in 2011-12.

Project: Advanced Metering Infrastructure (smart meters)
Description: The smart meters campaign provided factual information about the continuation of the smart meter roll-out, and educated Victorian households and small businesses about smart meter services, information about their energy bill and practical advice about ways to reduce energy use and bills. 
Creative and campaign development $332,266.00
Media buy (through MAMS contract) $690,592.61
Media monitoring $3,000.00
Other campaign costs $138,024.27
Print and collateral $87,874.37
Research and evaluation $226,470.00

TOTAL

$1,478,226.95

Previous Annual Reports are available by contacting our Information Centre or Information Victoria.

Disclaimer

The DPI Annual Report publication may be of assistance to you but the State of Victoria and its employees do not guarantee that this publication is without flaw of any kind or is wholly appropriate for your particular purposes and therefore disclaims all liability for any error, loss or other consequence which may arise from you relying on any information in this publication.